Tell all elegantly


Today I've received my daily inspirational quote from "Insight of the Day" and it said "the most powerful element in advertising is the truth" by William Bernbach – 1911-1982, Advertising Director.

Bernbach's words looked similar to those of the father of advertising. “Tell the truth, but make the truth fascinating. You know you can’t bore people into buying your product, you can only interest them into buying it” David Ogilvy once advised. 

Spit it out and be sure to spill it wonderfully.

Entertain and educate us before you sell to us.






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